NetEase, Inc. (NASDAQ: NTES) is a leading internet technology company based in China dedicated to providing premium online services centered around content, community, communication and commerce. NetEase develops and operates some of the most popular PC-client and mobile games in China and has been expanding rapidly into other international markets such as Japan and North America in more recent years. In addition to its self-developed game content, NetEase also operates some of the most popular international online games in China by partnering with Blizzard Entertainment, Mojang AB (a Microsoft subsidiary) and other global game developers. NetEase also operates Kaola and Yanxuan, two e-commerce platforms that cater to the rising middle-class consumer market in China as well as offering advertising, e-mail and other innovative services including music and online education.
NetEase has produced some of China’s most renowned and longest running online PC-client games, including Fantasy Westward Journey Online and New Westward Journey Online II, as well as other highly successful games, such as Tianxia III, New Ghost and Justice. In partnership with Blizzard Entertainment, Inc., NetEase operates some of the most popular international online games in China, including World of Warcraft®, Hearthstone®: Heroes of Warcraft™, StarCraft® II and Diablo III®: Reaper of Souls™.
NetEase has also achieved marked success in the mobile games market, both with self-developed titles such as Onmyoji, Invincible, Knives Out, Identify V, Chu Liu Xiang, Night Falls: Survival and the mobile version of Fantasy Westward Journey, as well as with licensed games.
NetEase has diverse portfolio of services available to Chinese consumers on both desktop and mobile including Kaola and Yanxuan, NetEase’s cross-border and private label e-commerce businesses.
Internet Media Business
Our internet media business, which is conducted mainly through the NetEase News App and the NetEase websites, offers the Chinese Internet users a network of Chinese language-based online content channels and an interactive community to share news and opinions, which in turn creates an attractive venue for our online advertising clients.
Innovative Businesses and Others
Our wide range of other online services include offering live video streaming through our most popular streaming platform CC, music streaming through NetEase Cloud Music, online education services through NetEase Youdao and online reading services through NetEase EaseRead.