Privacy Policy, Terms and Conditions
Privacy Policy, Terms and Conditions
Print Page  | E-mail Page  | RSS Feeds  | E-mail Alerts  | IR Contacts  | Financial Tear Sheet 



Privacy Policy

NetEase is strongly committed to protecting the privacy of consumers of its interactive products and services. The following statement discloses the privacy practices for the NetEase web sites and attempts to address the following questions:

  • What personal information is collected by NetEase and how is it used
  • Who will have access to this personal information
  • What are cookies and how are they used
  • What choices are available to a NetEase user regarding the disclosure of personal information
  • How can a NetEase user access, update, or delete his/her information
  • Who can a NetEase user contact if they have any questions regarding privacy at NetEase

NetEase is a multi-dimensional Web site. It offers its users an array of services including E-mail, Online auction, Virtual Community, Discussion forums, Chat rooms, Personalized web pages, Domain names, Instant Messenger, etc. services. Because the success of NetEase is dependent on building and maintaining goodwill with our users, we are committed to implementing measures designed to protect the privacy of those using our services. Moreover, we see it as our responsibility to set examples and help establish the standards for privacy on the Internet. During registration, each service asks the user to provide different types and amounts of personal information. NetEase intends through the use of such information in good faith to deliver better services.. This Privacy Policy governs your interaction with the NetEase web site, and your registration for and use of NetEase's online services. Except as set forth within this Privacy Policy and our Terms of Service and other published guidelines, we do not release personally identifiable information about our users. Please note that NetEase reviews its privacy practices from time to time, and that those practices are therefore subject to change. We ask that you periodically review this page to ensure continuing familiarity with the most current version of our Privacy Policy. After reading this policy, if there are any further questions regarding NetEase privacy practices please feel free to address all inquires to Privacy@service.netease.com.

Personal Information and Its Use

NetEase gathers two types of information about users: (1) Non-personally identifiable information: When visitors come to our web site, we collect and aggregate information indicating, among other things, which pages were visited, the order in which they were visited, and which hyperlinks were "clicked." Collecting such information involves the logging of IP addresses, operating system and browser software etc. used by each visitor to the NetEase web site. Although such information is not personally identifiable, we can determine from the IP address a visitor's Internet Service Provider and the geographic location of his or her point of connectivity. The non-personally identifiable information we collect helps us identify the most popular areas of our web site and determine the effectiveness of our promotional activities. In addition, we may disclose some of this information to advertisers to inform them of the number of people who have seen and/or clicked through their advertisements. (2) Personally identifiable information: In certain areas of the NetEase web site -for example, while registering for the free NetEase E-mail service a user is asked to provide personal information such as his/her date of birth. Registration for the interactive NetEase Virtual Community asks a user to provide his/her full name, nick name, province, gender, hobbies, and interests etc.

NetEase collects this personal information primarily to make using the NetEase Web site easier and more satisfying for its users. The goal of NetEase is to provide all Internet users with an exciting, entertaining, and educational online experience. This personal information facilitates us in achieving our goal.

All users should be aware that, when they disclose personally identifiable information in a bulletin board, chat room, guestbook, or other forum, the information may be collected and used by others to send that person unsolicited email from other parties outside NetEase. In the event that you encounter any NetEase user who is improperly collecting or using information about you or other users, please contact Privacy@service.netease.com.

Information Disclosure

NetEase will not disclose your personally identifiable information except:

a)with your prior authorization or consent;

b) in an emergency to protect rights and interests of NetEase and its users, public security and public interests;

c) as required by law or valid order by a court or other governmental body;

d) to enforce applicable terms of NetEase services or any statements of NetEase, or in other situation which NetEase may deem necessary.

Information Collecting during Co-operation with Third Parties

The information that a user shares with NetEase is collected, stored, and handled carefully by NetEase. However, NetEase may share such information during co-operation with third parties to offer some of its services in conjunction with such third parties. NetEase will urge such third parties to handle the said information in compliance with this Privacy Policy.

Through good co-operation or even alliance with other reputable organizations of goodwill, NetEase has been dedicated to providing the best internet service to its users.

Minors' Information and Its Use

NetEase suggests that minors shall not access internet without prior written consent of their parents or other legal guardians.  NetEase will protect relevant information of minors as required by laws and regulations.

Cookies

NetEase aids in offering its community users a simple, easy, and personalized web experience through the use of cookies. A cookie is a small amount of data that is sent to your browser from a web server and stored on your computer's hard drive. NetEase uses cookies for the benefit of its users. For example, to make the log in process for the NetEase Virtual Community easier and faster, users have the option to save their ID and password in a cookie. The next time the user logs into a NetEase service, he/she will be able to use one-click instant access. Cookiest help us determine the type of content and sites to which you link, the length of time you spend at any particular area of the NetEase site, and the NetEase services you choose to use. Cookies also tell us which advertising you have seen on our site. Essentially, cookies are your identification cards for the NetEase computers, or servers, that placed them there. Cookies are only read by the server that placed them, and are unable to execute any code or virus. Cookies allow NetEase to serve you better and more efficiently, and to personalize your experience at NetEase's web site. Nevertheless, you should be able to control how and whether cookies will be accepted by your web browser. For more information on how to do so, please refer to the documentation accompanying your browser. In essence, NetEase views the use of its cookies as a "luxurious tool" which enables its user to move freely from NetEase service to NetEase service without the hassle of having to "re-identify" themselves.

Provision of Information

NetEase users always have a choice whether or not to disclose information. Certain information is required for registration of our services, but most other requested information is optional. It is a top priority at NetEase to make its user feel comfortable and in control.

NetEase offers its users numerous online interactive activities. To facilitate participation of the user in interactive activities and issue of prizes from such activities, NetEase usually requires the applicant to fill out forms pertaining to his/her personal interests in addition to contact information (i.e. mailing address and phone number). This information is used by NetEase to compile aggregate data on its users. If the user does not want to supply the requested information and partake in the interactive activities, it is completely at the user's discretion.

Links

The NetEase web site contains links to many other web sites, such as advertising on the web site and etc. NetEase is not responsible for the content or the privacy policy or practices of any other web sites or for the actions of the companies responsible for those web sites. Please review the privacy policies of those web sites before providing them with any personal information.

Update and Publicity of Information

NetEase strongly encourages its users to update and edit their personal information and keep it current. A NetEase community user can easily access and correct his/her personal information at any time. Users can edit and delete their personal information at their discretion.

Please keep in mind that whenever you voluntarily disclose personal information online through certain channel ( for example on message boards, through email, or in chat areas ), that information can be collected and used by others. NetEase will take no responsibility whatsoever caused by reasons said above . Since disclosure of personal information through certain channel may lead to disclosure of your personal information, we remind you to use caution before such disclosing.

Ultimately, you are solely responsible for maintaining the secrecy of your passwords and/or any account information. Please be careful and responsible whenever you're online.

Contact

We may revise our privacy policy from time to time. When we do, those changes will be reflected in this privacy policy. Any changes that we make will always be made with your privacy and satisfaction as top priorities. We encourage you to review our privacy policy whenever you visit the NetEase web site.

Questions regarding this statement or the privacy practices of NetEase should be directed to the NetEase site coordinator at privacy@netease.com

NetEase users also have the option of directly contacting the NetEase customer service department via telephone, fax, and/or standard mail.

NetEase is one of the largest Internet portals in China. With over 386 million page views a day, NetEase feels it has a duty to provide its users with a safe, secure, and private Web site. The NetEase name and reputation is at the crux of our business, and we will take all necessary actions to uphold and reinforce our strong standing as a leading Asian Internet company.

Copyright Policy

NetEase respects the intellectual property of others, and we ask our users to do the same. NetEase may, in appropriate circumstances and at its discretion, terminate the accounts of users who infringe the intellectual property rights of others.

NetEase owns or has the right to use all the intellectual propriety rights with respect to the content and services that are developed or jointly developed by NetEase. This content and services are protected by applicable intellectual property laws, copyrights, trademarks, service marks, patents or other proprietary rights and laws.

For permission on copyright or any question, please contact copyright@corp.netease.com

Terms and Conditions

As the leading Internet company in China, NetEase provides a collection of on-line content, communication tools, online forums, auctions and shopping services, online community and messaging services (the "Services") to you with the URLs www.163.com; www.netease.com; www.yeah.net, www.126.com; and www.nease.net. In addition, when using particular NetEase services, you will be subject to any posted guidelines or rules applicable to such services which may be posted from time to time. NetEase may introduce new services from time to time and all these services shall be subjected to these TOS.

You agree that NetEase has the following rights:

  • NetEase owns or has the right to use all the intellectual property represented by the Services that were developed or jointly developed by NetEase and these Services are protected by applicable intellectual property laws, copyrights, trademarks, service marks, patents or other laws.
  • NetEase may make copies of user posted Content and may also disclose Content if required to do so by law if necessary to (a) comply with legal process; (b) enforce the TOS; (c) respond to claims that any user posted Content violates the rights of third-parties; or (d) protect the rights, property, or personal safety of NetEase, its users and the public. NetEase and its designees shall have the right to remove any Content that violates the PRC laws, regulations, these TOS or is otherwise objectionable in NetEase's sole discretion.
  • With respect to all Content that you elect to post to any publicly accessible areas of the Service, you agree to give NetEase a royalty-free, perpetual, irrevocable, non-exclusive and fully sublicensable right and license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, perform and display such Content (in whole or part) worldwide and/or to incorporate it in other works in any form, media, or technology now known or later developed.
  • NetEase has no responsibility or liability for the deletion or failure to store any messages and other communications or other Content maintained or transmitted by the Service. NetEase reserves the right to log off accounts that are inactive for an extended period of time and change these general practices and limits at any time, in its sole discretion, with or without notice. NetEase reserves the right at any time and from time to time to modify or discontinue, temporarily or permanently, the Service (or any part thereof) with or without notice. NetEase shall not be liable to you or to any third party for any modification, suspension or discontinuance of the Service. NetEase may terminate any account (or any part thereof) or use of the Service, and remove and discard any Content within the Service, for any reason, including, without limitation, for lack of use or violations of TOS.

As the user of NetEase Services, you are obligated to:

  • provide true, accurate, current and complete information about yourself for any registrations and maintain and promptly update the above information to keep it true, accurate, current and complete. NetEase cannot and will not be liable for any loss or damage arising from your losses of account user ID and password.
  • be responsible for all Content that you upload, post, email or otherwise transmit via the NetEase services. NetEase does not control the Content posted via the Service and, as such, does not guarantee the accuracy, integrity or quality of such Content. Under no circumstances will NetEase be liable in any way for any Content, including, but not limited to, for any errors or omissions in any Content, or for any loss or damage of any kind incurred as a result of the use of any Content posted, emailed or otherwise transmitted via the Service.
  • shall not upload, post, email or otherwise transmit any Content that is unlawful, harmful, threatening, abusive, harassing, tortious, defamatory, vulgar, obscene, libelous, invasive of another's privacy, hateful, or racially, ethnically or otherwise objectionable and you do not have the right to transmit.
  • shall not upload, post, email or otherwise transmit any unsolicited or unauthorized advertising, promotional materials, "junk mail," "spam," "chain letters," "pyramid schemes," or any other form of solicitation, except in those areas (such as shopping rooms) that are designated for such purpose
  • shall not interfere with or disrupt the Service or servers or networks connected to the Service, or disobey any requirements, procedures, policies or regulations of networks connected to the Service; and observe the local applicable PR China laws and regulations.
  • agree to indemnify and hold NetEase, and its subsidiaries, affiliates, officers, agents, co-branders or other partners, and employees, harmless from any claim or demand, including reasonable attorneys' fees, made by any third party due to or arising out of Content you submit, post to or transmit through the Service, your use of the Service, your connection to the Service, your violation of the TOS, or your violation of any rights of another.
  • Shall not reproduce, duplicate, copy, sell, resell or exploit for any commercial purposes, any portion of the Service, use of the Service, or access to the Service.
  • upload, post, email or otherwise transmit any Content that infringes any patent, trademark, trade secret, copyright or other proprietary rights ("Rights") of any party.

YOUR USE OF THE SERVICE IS AT YOUR SOLE RISK. THE SERVICE IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. NETEASE EXPRESSLY DISCLAIMS ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT.

YOU EXPRESSLY UNDERSTAND AND AGREE THAT NETEASE SHALL NOT BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR EXEMPLARY DAMAGES, INCLUDING BUT NOT LIMITED TO, DAMAGES FOR LOSS OF PROFITS, GOODWILL, USE, DATA OR OTHER INTANGIBLE LOSSES (EVEN IF NETEASE HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES), RESULTING FROM: (i) THE USE OR THE INABILITY TO USE THE SERVICE; (ii) THE COST OF PROCUREMENT OF SUBSTITUTE GOODS AND SERVICES RESULTING FROM ANY GOODS, DATA, INFORMATION OR SERVICES PURCHASED OR OBTAINED OR MESSAGES RECEIVED OR TRANSACTIONS ENTERED INTO THROUGH OR FROM THE SERVICE; (iii) UNAUTHORIZED ACCESS TO OR ALTERATION OF YOUR TRANSMISSIONS OR DATA; (iv) STATEMENTS OR CONDUCT OF ANY THIRD PARTY ON THE SERVICE; OR (v) ANY OTHER MATTER RELATING TO THE SERVICE. (vi) NetEase SHALL NOT BE RESPONSIBLE OR LIABLE FOR THE ACCURACY, USEFULNESS OR AVAILABILITY OF ANY INFORMATION TRANSMITTED VIA THE SERVICE, AND SHALL NOT BE RESPONSIBLE OR LIABLE FOR ANY COMMERCIAL TRADING OR INVESTMENT DECISIONS MADE BASED ON SUCH INFORMATION.

Your correspondence or business dealings with, or participation in promotions of, advertisers found on or through the Service, including payment and delivery of related goods or services, and any other terms, conditions, warranties or representations associated with such dealings, are solely between you and such advertiser. You agree that NetEase shall not be responsible or liable for any loss or damage of any sort incurred as the result of any such dealings or as the result of the presence of such advertisers on the Service.


Privacy Policy, Terms and ConditionsCopyright , NetEase, Inc. All Rights Reserved.